New Style Boutique
New Style Boutique
"Run your very own boutique full of the hottest styles for him and her. Discover the city's chic new spots and conquer the world of fashion!"
Developer syn Sophia

Nintendo SPD

Publisher Nintendo
Platform Nintendo 3DS
Release date(s) 27th September 2012 (Japan)

22nd October 2012 (North America)

16th November 2012 (Europe)

17th November 2012 (Australia)

New Style Boutique (known as Style Savvy: Trendsetters in North America, Wagamama Fashion: Girls Mode Yokubari Sengen! in Japan, and Girls Style: Fashion Leader Declaration! in Korea) is a game for the Nintendo 3DS. It is a game where you run a boutique. It has a sequel which was released in late November 2015.

An updated version of this game, known as Wagamama Fashion: Girls Mode Yokubari Sengen! Tokimeki Up! was released in Japan. Originally this game was released as downloadable content for the base game, that was released as update data on 26th March 2014, however, the game was later released as a Game Card (or downloadable in full) on Nintendo eShop on 17th April 2014.


New Style Boutique is a fashion simulation game. It primarily involves serving customers the clothes they need in a boutique the player can customise. ...



Some of the main characters include:



Fashion Contests

There are four fashion contests available to be unlocked in New Style Boutique - the Beginner Contest, Premier Contest, Elite Contest and the International Contest.

Critical reception



  • This is the latest Style Boutique game to receive a North American localization, as the American releases of both New Style Boutique 2: Fashion Forward and New Style Boutique 3: Styling Star used the UK English version of the game. Because of the many differences between British English and American English, the games' terminology caused confusion for non-British players.


Community content is available under CC-BY-SA unless otherwise noted.